BEYOND THE WORKPLACE: INSPIRING FEATS FROM OUR TEAM

February 7, 2024

Join us in celebrating the adventurous spirits and boundless creativity of our colleagues, inspiring us to strive for new horizons beyond our daily work!

In our latest Newsroom edition, we invite our readers to embark on a journey beyond the confines of the office with a new section, “Beyond the Workplace: Inspiring Feats from Our Team.”

Here, we delve into the extraordinary lives of our employees, uncovering the remarkable endeavours that lie beyond their everyday professional roles.

From conquering mountains, taking the challenge of long-distance ocean swims, to sharing transformative skills or knowledge with local communities, each story is a testament to the diverse passions and talents within our team.

Join us in celebrating the adventurous spirits and boundless creativity of our colleagues, inspiring us to strive for new horizons beyond our daily work.

Charles Kariuki, Director, Finance and Strategy – Isuzu East Africa

We delve into the extraordinary lives of our employees, uncovering the remarkable endeavours that lie beyond their everyday professional roles.
Charles Kariuki is the Director, Finance and Strategy at Isuzu East Africa Ltd, reporting to the Managing Director, and a director of the Isuzu EA Foundation. He is also a former Chairman of the Isuzu EA Staff Retirement Benefits Scheme.

He holds a Bachelor of Commerce in Management Science from the University of Nairobi (1997) and an MBA in Finance. He is also a Certified Public Accountant (CPA-K). Through GM University, Charles has undertaken many courses in the areas of Finance, Human Resource, Leadership and Corporate Governance.

He is a graduate of the Emerging Leader Training program under Harvard University and an Executive Coach certified by the Academy of Executive Coaches (AOEC) UK.

Apart from Career Coaching, Charles plays a leading role in the development of the community including youth mentorship and is currently the Patron of Isuzu Mentenda group and a former Board Chairman of the Council at Ridgeways Baptist Church.

In addition to all his professional and social work, Charles has achieved the amazing feat of climbing the two highest mountains in Africa – Mt Kenya standing at 5,199 metres (April 2022) and Mt Kilimanjaro at a height of 5,895 metres (8th December, 2022).

Perhaps Charles we can begin by delving into how you got interested into this hobby of mountaineering. What motivated you?

The journey to my passion to do mountain climbing started about 10 years ago. At that time, I was taking walks in Kiambu. In 2019, I was inspired by the things we do in this organisation; running a business based on purpose. In a moment of self-reflection, I was able to realise Isuzu East Africa is very good when it comes to running its business and achieving its various goals. The key was because Isuzu East Africa has set a purpose for what it wants to achieve. Given that I was quite involved in the whole process of working into the purpose, I knew if it can work for Isuzu, it can work for an individual. During a retreat in Limuru in 2019, I realised I can also use the same concept to be in a position to achieve in life through establishing a purpose and the key strategic initiatives to achieve that purpose

I set a purpose which has four key strategic results areas or pillars. The first is spiritual growth. This means being a river and not a swamp, speaking words of blessing to others, taking deliberate steps of faith, coaching and mentorship. I would like to ensure that I leave a good legacy for my kids; not to leave money or land for them. Where I come from, people love land. The second target under the spiritual pillar is emotional growth which is key in terms of how I relate with other people, make other people feel, and how I relate with the community. This involves family, friendships, books, reflection, journaling and quiettime.Theserelationshipsareguidedbymyvalueswhichare:Justice,lovingkindness,andwalking with humility. The third pillar is peace of mind; which means having financial independence, time to work on community projects, quiet time and traveling. To raise my awareness, I read quite a number of books that I have also shared with some of my friends. This helps raise their awareness so that they can have peace of mind because there is nothing as good as clarity. When you have clarity, you can do anything. When you have clarity, you can be in a position to have peace of mind. My fourth pillar which is related to the topic we are handling today, is physical health and well-being. I purposely ensure that I keep fit and continue being of good health. I have advanced my walking for the last nine years by joining a community club, GTA, which coordinates hiking. I joined in the year 2020 and that has motivated me.

What sort of preparations or training did you have to undertake to be ready for your first climb?

I did about 36 heights before I climbed Mount Kenya to ensure that I am ready for it. I did quite a bit in Aberdares, Cherengani Hills, Mount Mtelo in Western Kenya and also in the Eastern parts of our country. The preparedness started with the small hills here in Kenya to gear up for Mount Kenya.

What sort of challenges did you encounter as you took on your first climb up Mt Kenya going up 5,199M?

I did not wake up one day and decide to go to Mount Kenya. It came with about 18 months of preparation since March 2020. However, at one time when hiking in the Aberdare ranges, I had my worst encounter in a hill called Elephant Hills and that is where I had a turning point.

I’m assuming you did not do this alone. What sort of support did you get from your teammates?

Indeed, mountain climbing or mountaineering is a project and you cannot do it alone. You require a lot of support and encouragement to be in a position to achieve or even attempt to go to the next one because it’s quite a challenge. The team comes in handy in terms of encouraging you to do the practice and remain disciplined, which is very key. You will not be in a position to achieve your objectives if you don’t keep discipline. You need accountable partners who will be calling to ask how you are doing in your program and why you did not attend the last meeting. We went to Mount Kenya as a team of about 10 climbers, but we had 22 supporters, taking care of our meals, our bags and guiding us. There is a lot of support required. This is an entire project. You have to be guided, supported in terms of your stay in the mountain and with the baggage you’re carrying. If you want to achieve a certain objective, you cannot carry all the baggage, you will need to go with someone to be in a position to support you along the way.

From Mt Kenya, in the same year you decided to take on the highest mountain in Africa, Mt Kilimanjaro. Please tell us how different the experience was?

The two experiences are quite different. In my first encounter with Mount Kenya, I had all sorts of self-doubt. I was doubting what would happen because I had never been to those mountains. I was doing my own research and some of the stories were scary about what happens during mountain climbing.. I did not also have the right gears at all and I suffered quite a bit in terms of the tools that I needed to get to the mountain. I had a lot of fear of what would happen. I did not tell my colleagues because I did not want to come back and apologise that I did not make it. It was quite a top secret. There were just a few people who deal with insurances and medical I had to tell just in case everything did not get through as planned. Mount Kenya was quite a bit of a challenge. When I got to Mount Kenya, the beauty overcame everything else that I feared. The place is extremely beautiful. The trails and the beauty of our country are fantastic. Mount Kenya was a build up to Kilimanjaro. The experience was a little bit softer but the mountain was unforgiving. People say Kilimanjaro is easier than Mount Kenya. I dare you attempt it so that you can have a clearer picture about what it entails to get to the top of Kilimanjaro.

The mountain is quite unforgiving. In comparison, the two mountains are beautiful, but Mount Kenya is extremely beautiful. We have lakes and naturally flowing rivers in the mountain. I must say facility-wise we are actually millions of miles apart from Kilimanjaro. Kilimanjaro facilities are fantastic; completely fantastic. As hikers, we are trying to see how we can uplift our environment in Mount Kenya so that we can have a very good experience for the country’s heritage. The experience in terms of beauty Mount Kenya is so beautiful. In terms of altitude, it’s really quite tough in Kilimanjaro. That is the quick comparison I can do.

We delve into the extraordinary lives of our employees, uncovering the remarkable endeavours that lie beyond their everyday professional roles.
Charles Kariuki; Mount Kilimanjaro Hike

I’ve come to understand that mountain climbing is more of a mental journey than a physical journey. Did you find that to be true, and how has that shaped your perspectives in your day-to-day life following these amazing climbs?

There is some truth there and also a bit of something to top up. You require a combination of all the faculties of human abilities to be in a position to get to the mountain. You have to be emotionally, mentally and physically prepared. One of the interesting things we encountered on Mount Kilimanjaro is that there were some guys from Asia. They wanted to dash up the mountain after the base camp. They passed us at a high speed. That is the physical application of handling the mountain. One hour down the climb, I saw one of the guys being brought down in a stretcher. From that experience, I think it is better to take it slow step by step and make it. That is also what we are saying even in business that you cannot survive, even in life, on one skill alone. You need a combination of more skills to be in a position to survive in life. You also have to raise your awareness and combine quite a number of faculties for you to be successful in life.

What kinds of lessons or perspectives (personal and business) would you like to share with our audience today from these two climbing experiences – that our employees seated here, perhaps formulating their own personal goals, and surely setting their business goals can take away and implement?

There are a lot of parallels that you can draw between mountain climbing and running a business and your life. One key thing that I would pick is having a vision. If you are working without a vision, it will be a difficult climb. My starting point would be establishing a purpose. It is not an easy journey but as an individual you will need to establish a purpose in life and then figure out ways you can work through to get your purpose. That is the same case we have with Isuzu. We have a purpose and we have a strategic plan to get us there. This works very well because you are in a position to allocate resources, time, and get to ask for support that you require to get to your purpose. That is my first drawing from mounting to business.

As you set goals, ensure that you have a good process and ready to receive feedback on how you are performing. You don’t have to wait until the end of the year to evaluate how you performed. When we were doing the climb, we would get a briefing from our leader on our performance every day and his expectations for the following day. It is therefore very important for us to scan the future and get prepared for it. One of the key items I learned is the aspect of planning. You should plan on a daily basis. To-do lists are one of the most effective things that you can do. The aspect of ticking on the list encourages you to go even further. If you do your to-do list, I will be surprised if you will still be having something to do in the afternoon. It is very important for all of us to make long term goals and have a to-do list, something that you can take each and every morning. The first thing in your to-do list is to do your bed. Even if the world will be so harsh on you, at least you will go back having achieved something because in the morning you made your bed.

The other item is the aspect of having an objective. Whenever you have an objective, there is a risk. We had an objective to get to the top of Mount Kilimanjaro and Mount Kenya. There were so many risks along the way. From a business perspective, how do you identify and mitigate therisks along the way to achieve your objective? You need to be prepared for such risks. In the mountains, there is an issue to do with rain. If you are rained on, you will not make it to the top. If you do not have water, you will not get to the mountain. Risks are a key thing but mostly ignored even in doing business and in our personalives. Yet it is very important to identify them. How do I anticipate them and prepare well ahead on how to handle them?

The other item that I can draw from my experience in Kilimanjaro and all the other practices that we have done with the team here, is the aspect of enjoying the journey. The joy is not to get to the summit, but the experiences that you have along the way. There is nothing I enjoyed so much more than when I got stuck with 115 members of this organization going to plant trees and hike in Gatango falls (Abardares) in 2022. At some point our buses got stuck and we had to work as a team to get them out. There is no such experience. You cannot buy it, but you can learn to experience it. It is such a beautiful thing. After we went to the falls, the only thing we remember is how we got stuck and how we were dancing in Murang’a past midnight. Those are the kind of experiences that we need to make, even as we try to achieve our goals. If you achieve the goals, the year will have ended, but what can you remember? What kind of experience are you enjoying when you are doing production here, doing our services and visiting our customers? What kind of experiences are we really building with our team?

We delve into the extraordinary lives of our employees, uncovering the remarkable endeavours that lie beyond their everyday professional roles.
Charles Kariuki; Mount Kenya Hike

This interview was conducted during the Q1 All Employee breakfast meeting held on 7th February, 2023. To see the recorded interview, please click here: https://shorturl.at/aKrmv

Related News

May 31, 2025

RUNNING WITH HEART, ISUZU EMPLOYEES AT THE MATER HEART RUN

On Saturday, Isuzu EA proudly stood side by side with the community during the Mater Heart Run 2025, with 150 employees stepping up in support of children with heart conditions. The event wasn’t just about the kilometres covered, but a powerful reflection of our values in action.

The team was led by Kevin Ochieng, Isuzu EA General Manager, Vehicle Marketing and Export Sales, whose energy and commitment set the tone for the day. Decked out in branded t-shirts and energized by purpose, our team gathered early for warm-up sessions and motivational chants before joining hundreds of other participants in a vibrant display of unity and compassion.

From flag-off to finish line, Isuzu EA employees ran with heart, embodying the true spirit of volunteerism, teamwork and corporate social citizenship.

This initiative formed part of our Employee Engagement Strategy, promoting not only wellness and fitness, but also our culture of giving back. It underscored how we at Isuzu are Driving a Better Tomorrow, one stride at a time, by contributing to causes that matter and inspiring others through our actions.

Soon after crossing the finish line, Kevin reflected on Isuzu’s purpose of doing business sustainably by caring for people.
“The energy, the unity, the cause, it was powerful! It reminded me that our work at Isuzu isn’t just about vehicles, it’s about people. And in fact, children, who represent the future generation.”

In his remarks, Gabriel Kanyingi, Isuzu EA General Manager, Commercial Finance, who is an enthusiastic runner, reinforced the importance of being part of a team that demonstrates care.
“I ran because every child deserves a healthy heart and a chance to live fully. I’m proud to be part of a team that cares beyond the workplace.”

The Mater Heart Run is one of many opportunities that reflect our ongoing commitment to employee wellness, community empowerment, and sustainability. It also strengthens our external brand by showing the human side of Isuzu, a team of professionals who care, act, and uplift through building a workplace culture that promotes wellness, engagement and purpose.

Product Engineer, Test & Validation, Josphat Barasa celebrates at the finish line after having successfully completed the run.
Buyer, Indirect Products, Wilfred Achila, proudly shows off his participation certificate.
Members of the Isuzu EA team excitedly warm up ahead of the run.
Various members of the Isuzu EA celebrate after successfully finishing the run.
Proud members of the Isuzu EA team show off their participation certificates during the Matter Heart run.

May 23, 2025

CORPORATE SOCIAL IMPACT AT WORK: ISUZU EAST AFRICA BRINGS WATER AND HOPE TO KIWALWA.

On Friday May 23, 2025, Isuzu East Africa Foundation launched a KShs.7 million water project at Kiwalwa Mixed Secondary School in Mboghoni Ward, Taita Taveta County, targeting to benefit over 2,000 residents in 500 households.


The project was part of Isuzu East Africa Foundation’s Corporate Social Impact initiatives in partnership with Davis & Shirtliff and aimed at alleviating chronic water shortages that have plagued the area in the past.


It also aims to address poor sanitation and hygiene standards that have in the past contributed to outbreaks of waterborne diseases, enhance school attendance rates for girls who spend long hours fetching water for domestic use, and boost the local economy whose activities have in the past been severely limited due to chronic water shortages.


Speaking during the handover of the project yesterday, Isuzu East Africa Managing Director and Chair of the Board Rita Kavashe, who also chairs the Foundation, described it as a major milestone for the school and local community.


“I was raised here, I’m a product of Kiwalwa Primary School and I’m thankful for the foundation it gave me to be the person I am today,” said Ms Kavashe, adding that this is the same background she wished to bestow upon other children from the village as an inspiration to rise to top leadership locally and globally.
She urged students to aim higher and seek to achieve greater things in life, while pledging to support residents to address poor academic results that continued to plague the village and Taita Taveta County as a whole.


On the local economy, she urged villagers to plant fruit trees and other crops to achieve food security and improve their livelihoods.


The project comprised construction of a 60,000-litre water storage and distribution system, and houses for two technicians who will be handling maintenance and repair. It also included drilling of a new borehole and installation of a solar-powered water pump.
The event also saw the donation of dignity packs to over 600 vulnerable girls from 5 local schools within the community, which will last each of them a whole year, to address menstrual poverty, improve school attendance, and promote dignity and confidence among the girls.
Lauding the project, Kiwalwa Mixed Secondary School principal Ms. Muteti said it had relieved them from the financial burden of paying for water, which they would use “to do a little farming” and “plant fruit trees.”


Mboghoni Ward Member of County Assembly Halifa Taraya pledged to donate money to fund the digging of pipes to take the water to people’s homes, while describing the project as godsent and a blessing to residents.


Corporate and Sustainability Manager Dr Michael Musyoka said the school previously suffered from lack of water due to the inadequate capacity of the 10,000-litre tank and borehole that was there previously.
The new borehole was 40-cubic meters per hour and had been sunk to a depth of over 100 meters compared to the local average of 30 meters.


Davis & Shirtliff Regional Manager Michael Wajwang’a said the solar pump was a high efficiency 11Kw capacity unit linked to 34 545W solar panels to push 40,000 liters of water per hour to the storage tanks.
“The project uses clean energy, which means there are no greenhouse emissions,” he said, adding that the initiative met four of the 17 Sustainable Development Goals.

MD Rita Kavashe, Isuzu EA and Michael Wajwanga, Davis and Shirtliff, jointly unveil the
plaque commemorating the launch of the Kiwalwa Borehole Project, a life-changing
collaboration between the two partners to provide clean water to the schools and
community.
The Chief Guest Chair of the Board and MD Rita Kavashe (R) and village leader Mama
Veronica (L), celebrate the launch of the water project wth joy as clean, abudant water
flows, ushering in renewed life and hope for the community.
Chief guest MD Rita Kavashe, waters a newly planted tree, symoblising our
commitment to growth and sustainability.
Students at Kiwalwa Primary and Secondary Schools receive soccer balls, volleyballs
and annual dignity packs from Isuzu EA, promoting sports, teamwork and empowering
the girlchild.
A moment of appreciation as Michael Wajwanga (L), Voi Branch Manager, Davis &
Shirtliff gifts Rita Kavashe, Chair of the Board and MD, Isuzu EA during a successful;
project handover demonstrating impact through collaborations..
All smiles after a successful project launch with all the key stakeholders.
May 21, 2025

ISUZU EA SHINES AT THE 2025 ISUZU WORLD TECHNICAL COMPETITION – LCV DIVISION IN BANGKOK!

The Isuzu World Technical Competition – LCV Division is a prestigious biennial event that brings together top technical talent from across the Isuzu global network. More than just a skills assessment, the competition aims to inspire and motivate technicians to continuously improve their expertise and elevate the quality of Isuzu service worldwide.

This year’s event, held from May 20th to 21st, 2025, in Bangkok, Thailand, carried the theme “Engage for the Future.” It featured elite teams from 18 countries, each comprising two technicians and one coach. The competition included a rigorous Individual Writing Challenge to test technical knowledge, as well as a high-pressure Team Practical Competition focused on teamwork, speed, and accuracy in real-world service scenarios.

Team Isuzu East Africa achieved an impressive 5th place overall, emerging as the top team on the African continent and outperforming traditionally strong markets such as the UK and Australia. The team comprising of Jimmy Michuki (coach), Paul Mwangi (technician) and Martin Mwangi (technician) demonstrated exceptional skill, composure, diligence, and strict adherence to process throughout the competition.

They were ably supported by technical trainer George Kamau and Workshop Controller, Light Commercial (LC), Eliakim Vidija and Human Resources & Corporate Sustainability Director, Dr. Fred Wasike. They were joined in celebration by Isuzu EA shareholders, including Nishida-san (IML) and Kurihara-san (Itochu), along with the IMIT sales team.

A huge congratulations to our team for their outstanding performance and for flying the Isuzu EA and Kenyan flag high on the global stage!

Isuzu EA Technical trainer, George Kamau and former Isuzu EA Board Chairman, Hiroshi Hisatomi, pose in front of the display area during the event in Bangkok,Thailand.
The display area showcasing various Isuzu vehicle models during the competition.
L-R: Ms. Mizuho Tabuchi (IMIT) ; Isuzu EA Technical trainer, George Kamau; Isuzu EA Workshop Controller, Light Commercial (LC), Eliakim Vidija; Isuzu EA Human Resources & Corporate Sustainability Director, Dr. Fred Wasike and former Isuzu EA Board Chairman, Hiroshi Hisatomi proudly pose with the Kenyan flag.
L-R: Isuzu EA Coach, Jimmy Michuki; former Isuzu EA Board Chairman, Hiroshi Hisatomi; Isuzu EA Technician, Martin Mwangi and Isuzu EA Technician, Paul Mwangi share a moment during the Isuzu World Technical Competition – LCV Division.
May 20, 2025

STRENGTHENING GLOBAL BUSINESS TIES: MCCOMBS SCHOOL OF BUSINESS VISITS ISUZU EAST AFRICA

On Tuesday, 20th May 2025, Isuzu East Africa hosted a delegation from the McCombs School of Business, University of Texas at Austin, as part of their International Business Immersion Program. The visiting group, comprising 29 Executive MBA students from the Austin, Dallas, and Houston campuses, along with two faculty members and two program coordinators, was warmly welcomed at the Isuzu EA Training Centre.The event began with a friendly introduction and a comprehensive safety briefing, setting the tone for an engaging and informative visit.

The delegation was treated to a dynamic overview of Isuzu EA’s corporate culture, strategic product solutions, aftersales services, and community impact initiatives. Presentations by key leaders—including Chair of the Board & Managing Director Rita Kavashe, Director of Sales & Marketing Wanjohi Kangangi, General Manager HR, EHS & Corporate Services Collins Maritim, and Sustainability Manager Dr. Michael Musyoka—highlighted Isuzu’s operational excellence, innovation, and commitment to social responsibility.

Particularly notable was the presentation on Isuzu Aftersales Complete Care and remarks by Isuzu Women Council Chair Loise Njeri, General Manager – Parts & Accessories, which showcased the company’s dedication to diversity, equity, inclusion, and empowerment within the automotive industry.

A guided plant tour, led by Industrial Engineer & KAIZEN Lead Shirley Muhati and Process Engineer Amimo Ooko, gave the visitors firsthand insight into Isuzu’s world-class manufacturing processes.

The experience concluded with a vote of thanks from Executive Deputy Managing Director Isao Wada, who emphasized the value of cross-cultural exchange and mutual understanding. The visit was rounded off with the presentation of branded merchandise as a token of appreciation.

This visit not only fostered cross-cultural learning and professional exchange, but also reaffirmed Isuzu East Africa’s position as a leading automotive manufacturer, committed to excellence, knowledge sharing, and sustainability.

Isuzu EA Women Council Chairlady and General Manager, Parts & Accessories, Loise Njeri takes the delegation through the presentation on the Isuzu Women Council, which show cased the company’s dedication to inclusivity and empowerment within the automotive industry.
Austin, gets firsthand insight into Isuzu EA’s manufacturing processes during the plant tour.
Ethan Burris, Professor at McCombs School of Business, University of Texas at Austin receives a token of appreciation from Isuzu EA Executive Deputy MD, Isao Wada.
A delegation from the McCombs School of Business, University of Texas at Austin takes a group photo with Isuzu EA team during the delegation’s visit to Isuzu EA plant.
Isuzu EA Chair of the Board and Managing Director Rita Kavashe makes her remarks during the McCombs School of Business, University of Texas at Austin visit.
March 20, 2025

EMPOWERING WITH DIGNITY AND CONFIDENCE; ISUZU EA FOUNDATION ACCELERATING ACTION AT CHIEF MUNGUTI GIRLS 

20th March, 2025: As part of celebrations to mark the International Women’s Month and in alignment with the #AccelerateAction theme of the International Women’s Day 2025, women from the Isuzu EA Foundation have taken decisive steps towards driving impact among vulnerable communities. Through a commitment to education and dignity, the Foundation is keen on tackling period poverty, one of the most pressing but often overlooked barriers to gender equality. 

Driven by the spirit of empowerment, the team led by Isuzu EA Foundation Directors Faith Nene and Shelmith Nderitu, along with Linda Njiru, Isuzu EA Communications & CSI Coordinator, visited Senior Chief Munguti Secondary School in Mbooni, Makueni County. Their mission: To provide 100 annual dignity packs to ensure that girls can attend school without disruption or shame, thus breaking barriers for the girl child in Makueni County. 

The school’s principal, Kioko Kaunda, underscored the urgent need for accessible menstrual products, stating: “Education is a right but, for many girls, access to basic resources like dignity packs is still a privilege. We must work together to eliminate this gap and ensure girls can attend school confidently.” 

At the Dignity Corner, an open and safe space for critical discussions, students engaged in a powerful conversation on menstrual hygiene, stigma, and self-care. The team shared personal experiences and provided guidance, transforming uncertainty into confidence. 

“Our girls have the right to education, dignity, and equal opportunities,” reaffirmed Faith Nene, Isuzu EA Foundation Director. “Empowerment starts with meeting basic needs. No girl should have to miss school because of her period. We will continue to stand with this community and drive sustainable solutions that create lasting change.” 

While donations provide immediate relief, the long-term fight against period poverty requires sustainable and systemic solutions. Teacher Florence Muendo, in charge of guidance and counselling, noted the positive impact of previous Isuzu EA Foundation donations, which sustained the girls for six months and significantly improved attendance. However, she emphasized the need for consistent support and policy-driven solutions to ensure long-term menstrual health management, thus creating sustainable solutions for lasting impact. 

Student representative Nduta (pseudonym) echoed the challenges, stating, “Sanitary towels are too expensive, and most of us simply can’t afford them. Your support means we can stay in school with confidence and dignity.” 

By improving menstrual hygiene and access to affordable products, we open doors to better education, economic opportunities, and self-empowerment for girls, helping them contribute meaningfully to society rather than being held back by circumstances beyond their control. 

For many girls in rural areas like Makueni County, menstruation is not just a biological process; it is a monthly crisis. Period poverty forces them to use unsafe alternatives like rags, leaves or nothing at all, putting their health, dignity, and education at risk. The consequences are severe and range from missed school days to public embarrassment and even the risk of dropping out. 

A study done by the county Landscape Analysis (2016) by FSG and the Ministry of Health in Kenya, found that 95% of menstruating girls miss between one to three school days due to lack of access to menstrual products. In Makueni specifically, 65% of students report missing school during their periods due to inadequate facilities and resources. About 40% of schools lack adequate water for menstrual hygiene, while 12.8% of girls wash and reuse menstrual materials due to affordability issues. Only 60% of schools in the county have handwashing facilities with soap and water. 

Without access to sanitary products, girls fall behind in their studies, affecting their future opportunities. Addressing period poverty is not just about hygiene—it is about ensuring equal access to education and empowering young women to break free from systemic barriers. 

This initiative is part of the Isuzu EA Foundation’s ongoing commitment to education, dignity, and empowerment, driving real, measurable change for women and girls in vulnerable communities. But the journey does not end here. The Foundation will continue to accelerate action, challenge inequalities, and advocate for sustainable solutions to period poverty. 

Together, we are shaping a future where every girl can attend school, chase her dreams, and live with dignity, uninterrupted. 

Isuzu EA Foundation Director Faith Nene, Linda Njiru, Isuzu EA CSI Coordinator and Director Shelmith Nderitu leading the fight against period poverty.  
 
Senior Chief Munguti Secondary School principal Kaunda Kioko addressing the girls briefly before handing them over for the dignity corner session. 
The moment of impact; Isuzu delegates hand over the dignity packs to the girls who cheer to change and brighter futures.  
March 18, 2025

NYU EXECUTIVES MBA STUDENTS VISITS ISUZU EAST AFRICA

The NYU Executive MBA program stands as one of the world’s premier postgraduate courses, attracting applications from elite business leaders, innovative founders, industry captains, and sustainability champions.

On March 18th, a dynamic group of 58 students and 3 of their faculty members visited Isuzu East Africa’s offices and assembly plant. This visit offered them a unique opportunity to learn about best practices in the automotive industry while benchmarking against Kenya’s leading automaker.

Isuzu East Africa originated as a public-private partnership (PPP) between the Government of Kenya and the private sector, aiming to provide the Kenyan market with affordable and reliable vehicles. Over the years, Isuzu has grown to become a significant player in the region, known for its commitment to quality and sustainability.

Key Highlights from the Visit:

  1. Insights into Manufacturing Processes: The students gained firsthand knowledge of Isuzu’s assembly line and manufacturing practices, where precision and efficiency drive production.
  2. Sustainability Initiatives: A discussion on the company’s sustainability initiatives highlighted their efforts to reduce environmental impact, reflecting the growing importance of sustainability in business operations.
  3. Networking Opportunities: The visit fostered valuable connections between the students and Isuzu’s leadership team, encouraging future collaborations and knowledge exchange.
  4. Interactive Q&A Sessions: Engaging discussions allowed students to ask questions about market dynamics, innovation in the automotive sector, and best practices in organizational leadership.
While giving her welcome remarks, the Isuzu EA Chair of the Board & MD Rita Kavashe said that Isuzu is leveraging its market leadership to champion sustainability, gender-sensitive practices, equity, and climate-responsive business strategies.

When answering a question from a student about engaging Kenya’s vibrant youth, she highlighted the Graduate in Training program, discussed the youthful workforce within Isuzu, and elaborated on innovative product pricing tailored for youth-led startups and MSMEs.

This visit exemplifies the NYU Executive MBA Program’s commitment to experiential learning, providing students with practical insights and real-world applications of their studies. Such interactions not only enrich the learning experience but also prepare these future leaders to tackle challenges in the business landscape.

By connecting with industry pioneers such as Isuzu East Africa, the NYU Executive MBA program continues to cultivate a deep understanding of the global marketplace and the critical role of sustainability in shaping business strategies.
March 8, 2025

DRIVING HOPE AND IMPACT; HR & CORPORATE SUSTAINABILITY DEPARTMENT CSI INITIATIVE AT TANIA CHILDREN’S HOME 

On Saturday, 8th March, the Isuzu HR & Corporate Sustainability Department led a CSI initiative at Tania Children’s Home, Kajiado County, which provides care and support for orphaned, special needs and vulnerable children from diverse communities.  

The Isuzu team, led by Dr. Fred Wasike, Human Resources & Corporate Sustainability Director, engaged in meaningful interactions, donations and activities aimed at uplifting the children’s well-being and happiness at the Center. This initiative reinforced Isuzu commitment to social responsibility, inclusivity and creating a lasting impact through, both, material and emotional connection in the lives of vulnerable children in our communities. 

By extending such extraordinary kindness beyond the workplace, the Isuzu team demonstrated that their shared value of driving change where it matters most goes beyond business. The host, Mrs. Jennifer Kigunda, Founder and Centre Manager, expressed her indebted gratitude to the visiting Isuzu team stating, “We are thankful to God and to you (Isuzu team) for coming to visit…welcome to our home and feel free. Your presence brings hope and joy to these children, reminding them that they are recognized, valued and supported even beyond these perimeters.” 

Dr. Fred Wasike, in his remarks expressed his honour in representing Isuzu EA towards the initiative while also being personally invested in the visit. He further noted, “I applaud the center managers, Mr. and Mrs. Kigunda for your incredible work in supporting these children. As the self-proclaimed, Director for happiness, I see my philosophy reflected here. These children radiate joy and warmth.” he added, “I also want to urge you children to stay focused and pursue your highest aspiration. I believe a true community growth will happen when you all rise and extend a hand back here.” 

Participants were treated to an electrifying entertainment session by the special needs children, whose energy and joy were nothing short of infectious. They strutted down a makeshift catwalk in a heartwarming fashion show that turned the home into a stage of pure bliss. They sang with unshakable confidence and a few, the hearing impaired, even used their hands to paint melodies in the air. Then came individual presentations such as soulful worship songs that echoed with raw gratitude. It was a powerful reminder of resilience that touched hearts. 

Naomi, a former beneficiary of the home, has dedicated the past seven years to giving back as an administrator. Her journey from being as a child under the home’s care to a pillar of its operations was inspiring and a testament to the impact of sustained support. 

“This home nurtured and shaped my life. Now I have the honor to shape others. Today you (Isuzu team) are not just visitors, you are part of this family. Make this place your own, and if your heart calls to serve, join us for the mission work,” she said. 

To leave a lasting impact, the Isuzu team planted fruit trees at Tania Centre to symbolize growth, nourishment and a future of abundance for the home. They handed over their donations to the institution’s management, who received them with heartfelt gratitude as a meaningful contribution to the children’s well-being. 

This visit was a powerful reminder that true social impact goes beyond donations. It’s about connections, understanding, shared happiness and the profound impact of giving to uplift the children with special needs. 

Tania Children’s Home was founded in 2002 by Mrs. Jennifer and Mr. Joseph Kigunda to accommodate and reintegrate vulnerable children, including special needs children (impaired/mentally disturbed/abandoned), FGM survivors and victims of early marriages. The facility currently hosts 130 children, who have been referred there by churches, social workers and community members.  

The center depends on volunteers and part-time workers to operate, with a ratio of one social worker for every 20 children. Additionally, they provide basic education starting from nursery school through kindergarten to Grade 6 and are still lobbying the government for a licence to extend their capacity for junior secondary school. The center, in addition to education, focuses on enhancing the children’s skills and talents, offering a range of other opportunities in beauty and hair dressing, tailoring and farming. 

Dr. Fred Wasike, Human Resources & Corporate Sustainability Director, inspiring leadership and sharing words of wisdom, encouragement and vision. 
L-R: Isuzu EA General Manager, Field Engineering, Service Operations & Training, Samuel Nyoro, with Dr. Fred Wasike confer with Mr. Joseph Kigunda, the visionary founder of the home.
Mr. and Mrs. Kigunda offering words of gratitude and vision, sharing their journey, mission and appreciation with the Isuzu team. 
L-R: Mr. Joseph Kigunda, Mrs. Jennifer Kigunda (Founders and Managers of Tania Children Home), an excited special needs child and Dr. Fred Wasike, Isuzu EA HR & Corporate Sustainability Director while handing over donations to the community, reinforcing our commitment to uplifting the children’s home. 
Dr. Fred Wasike, Isuzu EA HR & Corporate Sustainability Director, joins the children in planting a fruit tree and cultivating a future of growth and possibility. 
Isuzu EA General Manager, HR, EHS & Corporate Services, Collins Maritim plants a tree alongside a few special needs children, a symbol for nurturing lives inclusively and creating a lasting impact in our diverse communities. 
Isuzu EA HR Service Manager, Margaret Ndungu, is joined with Tania Children in planting a tree.  
Isuzu EA General Manager, Field Engineering, Service Operations & Training, Samuel Nyoro and Manager Sustainability, Monitoring & Evaluation, Dr. Michael Musyoka alongside the children plant a tree, a symbol of growth and lasting impact.  
March 1, 2025

A BOLD STEP TOWARDS SOCIAL REINTEGRATION: AFTERSALES & CHANNEL DEVELOPMENT DEPARTMENT’S HANDS-ON CSI AT KAMAE BORSTAL, KAMITI PRISON

On Saturday, 1st March 2025, the Aftersales and Channel Development Division reaffirmed Isuzu EA’s commitment to Corporate Social Investment (CSI) through a hands-on initiative at Kamae Borstal Girls Institute, Kamiti Prison. The team of 103 Isuzu employees volunteered their time and skills to completing the construction of a learning hub for the juvenile girls at the facility. 

Hosted by SSP Jacquiline Amondi Onyango, the Senior Superintendent in charge of Kamae Borstal Girls Institute, the initiative emphasized the power of education in rehabilitation. The learning hub is a symbol of hope, designed to empower young inmates with knowledge, personal development opportunities, and a vision for a brighter future. 

Speaking at the event, Ndegwa Mwangi, the Aftersales & Channel Development Director, who led the Isuzu EA team, expressed gratitude to the correctional facility’s leadership for their collaboration, emphasizing the profound impact such partnerships have on society. He encouraged the girls, saying, “Use the library to transform yourselves through reading. I believe you will return to society as empowered individuals. You have so much potential. Stay positive and focused.” 

He further reiterated that the learning hub is a long-term investment, with plans to equip it with books and computers in the fiuture, ensuring the girls have access to learning resources despite their circumstances. 

Linda Njiru, the CSI Coordinator, played a pivotal role in spearheading this initiative. Representing the Sustainability Department, she commended the Aftersales team for their unwavering commitment to social impact.  

“This project might look small, but the impact will be immense. We have constructed this learning hub with tomorrow in mind, empowering these girls to create a better tomorrow,” she said. 

Several inmates, who also contributed labour to the project, shared their thoughts on the initiative. They expressed their gratitude and encouraged Isuzu to extend similar support to other sections of the prison, ensuring the impact reaches even more inmates. In his remarks, Ezekiel (Pseudonym) said, “The donation of books to this facility would add great value to our learning experience.” Boniface (Pseudonym) also commended the initiative, “I commend the partnership between Isuzu and our prisons. This initiative is transformative. If I were to grade Isuzu, I’d give them 99%.” 

The initiative saw exceptional dedication from the Isuzu team including those from the dealerships, with Keraba Dhokare, Service Workshop Manager, going above and beyond in the construction efforts. “This is an exciting initiative, demonstrating care and goodwill. The learning hub will give the girls a sense of love and hope, encouraging them to embrace education for personal growth.” 

Jackline Ongubo, Parts Processor, HC, reflected on the deeper significance of the project: “This hub is here to shift the mindset around correctional services. We’re providing an opportunity for these girls to learn, grow, and reintegrate into society as better individuals.” 

To strengthen partnerships, Isuzu engaged key dealers, including Associated Motors (AM), Central Farmers Garage (CFG), Africa Commercial Motor Group (ACMG), and Ryce EA. 

Dorcas Ogonga, Workshop Manager, Ryce EA, emphasized the importance of collaboration in driving sustainable change: “It’s an honour to be part of this initiative. Seeing both Isuzu EA employees and dealers come together for such a cause is inspiring. This learning hub should serve as a reminder to these young girls that correctional facilities are about reform, not punishment.” 

The Aftersales CSI initiative is a testament to Isuzu EA’s dedication to Relationships, Community Impact, and Sustainable Development. Beyond corporate walls, the company continues to create meaningful change, ensuring a better tomorrow for all. 

Ndegwa Mwangi, Aftersales & Channel Development Director, addresses the Isuzu team, highlighting the significance of their contribution to the learning hub project. 
SSP Jacquiline Amondi Onyango, Senior Superintendent at Kamae Borstal Girls Institute, acknowledges and appreciates Isuzu’s commitment to supporting rehabilitation through education.
Hands-on leadership: Ndegwa Mwangi cuts through a metal drum with precision, embodying teamwork and dedication to the project’s success. 
Focused craftsmanship: Ruth Mugugu, Customer Experience Manager, meticulously smooths the final layer of plaster, ensuring quality in every detail. 




 
Team effort: Sparks fly as Gabriel Kanyingi, General Manager, Commercial Finance cut through the metal drum, demonstrating skill and determination. 
Building a solid foundation: The Isuzu team levels the ground and cleans up the surrounding area, preparing the hub for impactful learning. 
Repurposing materials: Employees sort wood panels from Complete Knock Down (CKD) kits, donated by Isuzu, to be used in the construction. 


 

Precision and teamwork: Isuzu employees secure wooden boards, transforming an empty space into a sturdy learning hub. 

Welding for impact: Employees fuse metal with dedication, ensuring the learning hub stands strong for years to come. 
Final touches: Dorcas Ogonga, Workshop Manager from Ryce EA, adds finishing aesthetics to the hub, ensuring both function and beauty in its design. 
December 14, 2024

ISUZU EA AND UD TRUCKS CEMENT PARTNERSHIP WITH OFFICIAL LAUNCH OF MOMBASA FACILITY.

Isuzu EA in collaboration with UD Trucks Corporation hosted customers and business partners in Mombasa to a colorful launch of UD Trucks in Kenya on Saturday 14th December 2024. The event also marked the official opening of the new UD Trucks Mombasa Service facility located at the Jomvu area in Mombasa.

Speaking at the event, Isuzu EA’s Chair of the Board and MD, Rita Kavashe, said that the partnership with UD Trucks will create synergies through technology transfer and promote job creation in support of the Buy Kenya, Build Kenya Vision. She later introduced the UD Trucks Kenya team led by General Manager David Were. 

On his part, Mr Tetsuya Ikemoto, Director of the Board, and Managing Executive Officer, Isuzu Motors Ltd congratulated the Isuzu EA team for working hard over the years to build strong relationships and brand loyalty with customers in Kenya.

Mr Koichi Ito, Chairman of UD Trucks Corporation said that Isuzu EA was the right partner to deliver top notch products and comprehensive aftersales support to UD Trucks customers in the region. 

Mourad Hedna, UD Trucks President for Middle East, East and North Africa region highlighted key features of UD Trucks models, including their fuel efficiency, innovative technologies and driver comfort.

In August 2024, Isuzu EA commenced the assembling of two UD Trucks models, the heavy-duty Quester and the medium duty Croner, at the Kenya Vehicle Manufacturers (KVM) Plant in Thika.  

The company has opened two dedicated UD Trucks service centers in Nairobi and Mombasa to support customer requirements in the region.

L-R: Tetsuya Ikemoto, Director of the Board and Managing Executive Officer, Isuzu Motors Ltd, Rita Kavashe, Isuzu EA’s Chair of the Board and MD, Koichi Ito, Chairman of UD Trucks Corporation and Hon. Dan Manyala, Mombasa County Executive Committee Member for Transport unveil a plaque to mark the opening of the UD Trucks facility in Mombasa.
Isuzu EA’s Chair of the Board and MD, Rita Kavashe introduces Isuzu EA General Manager, UD Trucks, David Were during the launch of the UD Mombasa facility
December 10, 2024

BRIDGING THE GOVERNANCE GAP: ISUZU EA HOSTS 3RD ANNUAL SUSTAINABILITY SEMINAR

On 10th December 2024, Isuzu EA in partnership with the Strathmore University Business School, hosted its 3rd Annual Sustainability Seminar under the theme Bridging the Governance Gap: Best Practices for the Private and Public Sectors. 

Through an engaging Panel discussion, the event explored how strong governance can drive sustainable success in private and public organizations.

The Panel members were: Rita Kavashe, Isuzu EA Chair of the Board & MD: Dr Fred Wasike, Isuzu EA Director HR & Corporate Sustainability: Prof Nura Mohamed, Director General Kenya School of Government: David Lawrence, Standard Charter Bank, Associate Principal Marketing in charge of partnerships and sustainability champion; Paulina Nzisa Lanco, Rugby Africa EXCO Member and Chair Women’s Rugby Advisory Committee and Kennedy Karisa, Secretary General, Truckers Association of Kenya.  The panelists, led by moderator Eric Latif, discussed sustainable governance practices for organizations through better decision-making led by purpose and values. Among the guests who graced the event and contributed was Eliud Kipchoge, the Isuzu D-Max brand ambassador.

The Seminar recording can be accessed here: 3rd Isuzu EA Sustainability Seminar

The Isuzu EA team and the Strathmore Business School team pose alongside the panelists and Eliud Kipchoge, the Isuzu D-Max brand ambassador.
Rita Kavashe, Isuzu EA Chair of the Board & MD sharing her insights on governance.
Dr. Michael Musyoka, Manager of Sustainability, Monitoring & Evaluation at Isuzu EA, delivers his opening remarks.

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